Challenge: Brazil's Ram House, the first flagship store of its kind, aimed to showcase Ram’s premium attributes—strength, capability, technology, and luxury—while blending modern design with rural North American influences.
Solution: THE LED installed high-definition LED panels and provided self-service tablets and digitals screens for RAM customization. We also developed the software for these systems, enhancing the store’s visual and interactive elements.
Result: The LED panels created an engaging, premium experience, aligning Ram's heritage with contemporary design and reinforcing its brand identity.
BMW
Challenge: BMW Osten aimed to enhance its dealership with a modern environment and elevate the premium perception of its vehicles by displaying real-time information and high-definition visuals of models and colors not available in-store.
Solution: THE LED installed high-definition LED panels that provided dynamic, real-time updates and showcased detailed visuals of BMW models and colors.
Result: THE LED panels upgraded the dealership's ambiance, reinforced BMW's premium image, and enriched the customer experience with vivid, real-time information.