Challenge: Total wanted to modernize its visual communication at stations in Brazil to attract more customers and enhance the point-of-sale experience. The goal was to replace static banners with a more dynamic and impactful solution.
Solution: THE LED installed high-definition LED panels at various Total stations. These weather-resistant panels display information and offer ad space. Their flexibility and high brightness ensure excellent visibility in any weather.
Result: The LED panels modernized Total’s visual communication, improved brand perception, and created new revenue opportunities through advertising space, establishing Total as a tech leader in the fuel sector.
Shell Gas Station
Challenge: Shell aimed to modernize visual communication at their stations to attract customers and enhance the point-of-sale experience by replacing outdated signage in Brazil.
Solution: THE LED installed high-definition, weather-resistant LED panels at Shell stations. These panels provide dynamic displays and ad space, ensuring clear visibility in all conditions.
Result: The LED panels updated Shell’s visual communication, improved brand visibility, and created new revenue opportunities through advertising, reinforcing Shell’s innovative edge in the energy sector.
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